Just a week after it arrived in Ireland, the Peugeot 3008 has been announced as the winner of the European ‘Car of the Year’ award for 2017.
It has been quiet a week for the French car maker as the parent organisation, PSA has acquired the Opel and Vauxhall brands from General Motors.
The ‘Car of the Year’ Jury is made up of 58 journalists from 22 European countries and the final vote took place at the Geneva International Motor Show, which opened last week.
The CEO of Peugeot, Jean-Philippe Imparato, received the coveted award which was won by Peugeot ahead of six competitors that made up this year’s shortlist. The finalists of this year were: Alfa Romeo Giulia, Citroën C3, Mercedes-Benz E-Class, Nissan Micra, Peugeot 3008, Toyota C-HR and Volvo S90/V90.
President of the jury, Hakan Matson, an automobile expert from the Swedish economic magazine Dagens Industri, justified the vote saying that “the jury recognises that the market share of SUVs and Crossover cars has been steadily increasing. The Peugeot is a worthy winner.”
Mr Imparato said he was “particularly proud and very pleased that the new Peugeot 3008 has just won the 2017 Car of the Year prize”.
This trophy is the culmination of five years of incredible work by the brand’s teams and our group. We are so happy. It is a great moment and I am very proud to receive this prize for our Peugeot 3008,” he said.
For more, read this week’s Connacht Tribune.