As the diesel debate trundles on and the shift towards petrol and electric derivatives gather pace, Nissan has revealed that Irish motorists are switching to petrol cars at a much faster rate than the car industry or market analysts predicted.
In a wide-ranging, annual review presentation, Nissan Ireland, CEO, James McCarthy outlined where Nissan see car sales going in the future and looked back on 2017.
A shifting trend has emerged from Nissan’s 181 pre-sales figures which reflect its position as Ireland’s number one selling petrol car brand.
The number of new car buyers who have opted to buy the petrol version of the best-selling Nissan Qashqai has increased from 29% in 2017 to 54% for 2018. The numbers buying the diesel model have fallen from 71% to 46%, while the Qashqai mix outside of the cities has doubled from 21% to 40% over the same period.
“Our 181 pre-sales figures show a real shift towards petrol cars where there is a choice on offer. The economic factors governing the cost of change and residual values sharply influencing consumer behaviour across the urban and rural divide,” said James McCarthy, CEO of Nissan Ireland.
“The rate of change is far more accelerated than predicted and the trend from our 181 pre-sales figures provides very real evidence that the split between petrol and diesel car sales is well on track to being close to equal by the end of next year,” he added.
“Sales of the Nissan Qashqai provide a very accurate barometer of what is happening in the market and our 181 pre-sales figures have swung in favour of petrol for the first time, heralding a return towards the natural market position of 70:30 that existed in 2007,” he continued.
For more, read this week’s Connacht Tribune.